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Premium Content (Continued) DOWNLOAD: Creative Firm Publicity Planning Calendar Today, sales growth doesn't just happen, it requires proper planning and implementation! This publicity calendar is a great tool for organizing your promotions for the entire year around key holidays and other fun specialty/seasonal days and the tasks required to make them happen. . . . keep reading AUDIO INTERVIEW: Ergonomics Expert Winnie Ip of Humantech (32:23) Listen as Humantech ergonomics engineer and consultant Winnie IP shares: What are the updated ideal posture(s) for you and your employees • What is the "30-inch" view and why is it so important • Why you need to take a pro-active role in an ergonomics program (before it's too late) • Common myths about ergonomics (and what to do about them) and a LOT more. Don't fall behind - get up to ergonomic speed today. . . . keep reading CASE STUDY: Team One Advertising's Office Ergonomics Initiative Check out this case study of Team One Advertising, in El Segundo, CA and how they successfully implemented a strategic ergonomic program designed by Humantech to improve the creative working environment, increase productivity and minimize the probability of repetitive stress injuries. . . . keep reading AUDIO INTERVIEW: Tap Into The Exploding Hispanic Market - Interview with Luis Fitch of Uno (47:57) Listen to UNO Principal and Hispanic branding expert Luis Fitch as he shares: Why your firm NEEDS to target the exploding Hispanic marketplace • What the biggest misconceptions are about the Hispanic Market • HOW to tap into the BILLION dollar Hispanic purchasing power • Why not to take design so seriously and a LOT more. A truly don't miss interview! . . . keep reading DOWNLOAD: Tearsheet/Article Template Use this Tearsheet/Article template (in Adobe InDesign format) that promotes the benefits of design to your clients/associates. Just replace the yellow highlighted areas (and or image) with your information and start getting new clients or solidifying current ones! . . . keep reading AUDIO INTERVIEW: Terry Marks of Tmarks Design Terry Marks, principle of tmarks design is one of the best and most innovative designers working in the industry today. Listen in as you hear Terry discuss: The most important person you need to deal with when seeking clients - Why Terry is inspired by Comic books - The 2 things you MUST know if you are to become a successful designer - What Terry did and recommends when seeking and securing a top-notch design position and a whole bunch more. . . . keep reading 4 Questions That Should Keep Creative People Up All Night. Use these 4 top-secret questions that world-renown creative agency Avenue A | Razorfish uses when assessing and evaluating new projects. Might as well model the top dogs. . . . keep reading SCREENCAST: How to Use Skype to Make Free Conference Calls As a design firm owner, I was always conscious of expenses - particularly with communications. In this case conference calling - How many lines do I need? Should I get more? What is the best service? In this screencast I show you how to quickly and easily set up conference calling in Skype. You'll be amazed how easy this can be. . . . keep reading HOW-TO ARTICLE: Are You Using Google Maps (and local search) to Reach New Design Customers? (if not, you should be) Local customers are already searching online (bypassing the now dated Yellow Pages) for the design services you offer. Why not make it easy for them to find you on Google Search and on Google Maps? Here's how. . . . keep reading 13 Research Lab Sites You Should Know About You don't have to be a mad scientist to hang out in the many online labs but you should understand the power of labs to forsee new and emerging innovations, explore new ideas, share new technologies and generally expand your thinking. I'll share with you my favorites. . . . keep reading AUDIO INTERVIEW: Interview with Direct Marketing Superstar Designer, Lori Haller (56:02) Lori Haller, principal of Shadow Oak Studio, has been a graphic designer for 20+ years, creating successful direct mail packages for a wide variety of industries and clients. Lori's client list reads like a who's who of the direct marketing industry including, Agora Publishing, Boardroom, Inc, Healthy Directions, The Motley Fool and Soundview Publishing, Forbes, and INTUIT. . . . keep reading Audio Interview: Adam Rowe of eRowe Design Listen in as Adam Rowe, founder and Creative Principal of erowe design in Del Mar, CA., an 8 year old strategic visual communications firm specializing in corporate communications shares: How to "let go" of control of the design process in order to produce strong and focused designs • The way "you should" start a graphic design business to give you the greatest opportunity for success • An extremely successful and "proven" method for promoting yourself and your business • How to tap into the economic power of your local community . . . keep reading SCREENCAST: Get Super Accurate Results with iStockPhoto's Advanced Search It can get very frustrating trying to narrow your search results from the over 1.8 million images iStock has in it's database. If your employees are running into this problem try using this little-known feature. I'll show you how It can save you TONS of productivity time. . . . keep reading How to Make Serious Money Doing Direct Mail Graphic Design (Part 2 of 4) In this part 2 of a 4 part series of articles we will look at what actually makes a successful Direct Mail package and how this knowledge is critical to have when strategizing your direct mail/marketing project. . . . keep reading Screencast: SuperDuper! - The One Truly Great Backup, Recovery and Cloning Utility for your Design Business Here's the scene: Turn on your Mac. Nothing happens. Your hard drive died. All your files (email, client files, Quickbooks, applications, iTunes, etc) Poof! - gone. What do you do? Well, I'll tell 'ya. . . . keep reading SCREENCAST: Easily Create and Share Images and Video via Screencasts with the Super Cool App Jing Do you ever just want to SHOW someone how do do something on your computer rather than write a long email, instant messaging them or explaining it to them over the phone ? I'll show you how via screencasts with the very cool free app Jing. . . . keep reading Download: Send out this letter to select companies to get a steady stream of new clients Here's a cool way to get new clients that has worked like a charm for me. Just send out this letter to select companies (you just fill in the blanks) which asks to refer you and your design business. As simple as that. . . . keep reading Graphic Design Business Plan Use this Business Plan guide if you are thinking of, or are in the process of, planning a design business. This is the business plan I used to launch my graphic design company, Freshdesign, inc. back in 2003. I might add it is beneficial to occ . . . keep reading Want to know how to Consistently Make $40-60/hr When Your Freelance Graphic Design Business Gets Slow? Here's how . . . Want to Know How to Consistently Make $40-60/hr When Your Freelance Graphic Design Business Gets Slow? Here's how . . . . . . keep reading Secret, Little-Known and FREE Stock Photo and Illustration Sites These FREE, excellent and often little-known stock photo and illustration sites should be a mandatory part of any designer's resources. Almost all of these photos you can use for personal or commercial use. Although there is no cost for acces . . . keep reading Audio Interview: Cheryl Roder-Quill of angryporcupine*design Download and listen now to one of the best in the Graphic Design business working today, Cheryl Roder-Quill of angryporcupine*design, in this revealing MP3 Audio interview. Learn: • How to do "Selective Marketing" to immediately increase your graphic design profits • How to balance a successful creative career and family as a female graphic designer • How improving your "hand skills" can lead your design business into new markets . . . keep reading Screencast: Increase Your Productivity with the Amazing TextExpander! I'll show you how to use this simple but very powerful program to increase your productivity and save you oodles of time by using abbreviations to "trigger" your most often used text and images. . . . keep reading The Themes We Love Based on my observations within the creative community, and my own personal passions when it comes to creating artwork, I have compiled a top ten list of themes that artists adore illustrating. By Von Glitschka. . . . keep reading Screencast: Use Speed Dial to organize your most-viewed websites in cool, visual thumbnails Use the free Firefox plug-in, Speed Dial, to organize your most-viewed websites in cool visual thumbnails. Especially for us designers, once you start using this you will never want to go back to strict "tabbed browsing" . . . keep reading How to Use "Image Streaming" to Unleash Creative Breakthroughs If you have difficulty visualizing use "Image Streaming" to help generate spontaneous and breakthrough marketing and design solutions. . . . keep reading Press Release O Matic Imagine being able to create a perfect press release in under a minute, formatted for printing or for use on your web site. With Press Release-O-Matic you can do just that. No other tools needed, no coding, no special skills. Just one button click, and your perfect press release is created for you. . . . keep reading Case Study: VanderVeer Center Rebranding Jeff Fisher, principle of LogoMotives, recently completed a major rebranding project for Dr. Elizabeth VanderVeer's Clinic. Learn how he did it here. . . . keep reading Case Study: Angry Porcupine Identity Design for Wurx Consulting, inc. The client requested an identity that would grow with the company and present Wurx Consulting as the premiere firm that delivers a service that can't be matched. A few keywords describing . . . keep reading Case Study: Freshdesign's project highlighting Traditional Tibetan Healing Herbal Products This case study features an overview of how multiple projects (website, packaging and identity) were related to the overall Traditional Tibetan Healing product line. . . . keep reading Finding the best keywords for your web site or product - in ten minutes or less Using the right keywords and phrases in your articles, product descriptions, and sales pages can boost your search engine rankings and traffic to your site. Here's the quick and easy way to find the best keywords and phrases for your design products and services. . . . keep reading How to Make Serious Money Doing Direct Mail Graphic Design (Part 1 of 4) In this part 1 of a 4 part series of articles we will look at an overview of the graphic design direct mail industry and how now is the perfect time to get started as a graphic designer in this rapidly expanding and highly lucrative business. . . . keep reading Nine tips for getting the best results when using freelancers to develop your software projects How to find and work with freelancers so that the products you want developed actually get created on time and on budget. In certain instances, the quickest and most affordable way to a get a software product developed is to use a freelancer to d . . . keep reading Checklist: Twelve Steps to Highest Search Engine Placement |image|Getting a high ranking in the search engines can mean the difference between success and failure. Here's twelve steps to getting highest possible placements. . . . keep reading Screencast: Use Google Alerts to Keep Up-To-Date on Information that Matters to You Google Alerts keep you current on any topics including: people, trends, competitors, company news, competitors, products, new releases, sales, even yourself. I use it all the time, you should, too. . . . keep reading 7 Principles Life and Business Has Taught Me (so far) We hopefully learn and grow in our journey as people and designers. By taking a larger perspective we can learn to make these life/business principles work to our advantage and become better, deeper and more accomplished designers. Here's how: Ge . . . keep reading