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Creative Experts Audio Interviews
Learn what separates these creative experts from all the others. You'll learn their thoughts on design trends, business strategies, client relationships and other inside secrets that have put them at the forefront of the design/creative world. Each month, only at Creative Business Owner, we bring you cutting edge creative business information from top creative experts throughout the world.
Become a CBO member and instantly download the interviews and listen (or read the transcript) to them via your iPod, on iTunes or another MP3 player at a later time.
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Audio Interview: Roger Parker
Roger Parker helps businesses plan, write and design for marketing success. His consulting, copywriting, design, critiques and fresh perspective has benefited companies worldwide. Listen in as Roger shares: How learning to write can explode your design business - How to be the "obvious expert" - Why you need to create templates (of all kinds) - How to immediately cultivate business by next week with this innovative idea and a whole lot more. . . . keep reading
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AUDIO INTERVIEW: Next Generation Communications Expert, Andy Abramson (39:55)
Listen as next generation communications expert Andy Abramson shares: How to set up a "Virtual Agency" with the latest web technologies • The mindset you need to embrace new and ever-changing technologies • What the latest cool "gadgets" you should be using • Other cost-saving ideas & specific advice on phone systems, VoIP, video teleconferencing, collaboration tools & MUCH more! . . . keep reading
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AUDIO INTERVIEW: Color Expert Lee Eiseman (46:53)
Listen as Color Expert and Pantone Consultant Lee Eiseman shares: How to use the emotional advantages of color for increased sales • Why knowing your demographics are critical in choosing color strategies • What the "ideal" color is for your creative work environment • Why color does NOT always have to be seasonal and MUCH more! What you DON'T know about color could be hurting you/your business. . . . keep reading
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Audio Interview: Stefan G. Buscher of 344 Design
Stefan G. Buscher, founder of 344 Design, is simply one of the boldest and most innovative visual designers in the business. He'll share: • How to have the ultimate job security in the design business • The secret to becoming a world-class designer • The one thing that is not there in 99.9% of student portfolios • The one skill you absolutely need • Stefan reveals the secret 1,2 punch that sets great designers apart from the "average joes" and more. . . . keep reading
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AUDIO INTERVIEW: Ergonomics Expert Winnie Ip of Humantech (32:23)
Listen as Humantech ergonomics engineer and consultant Winnie IP shares: What are the updated ideal posture(s) for you and your employees • What is the "30-inch" view and why is it so important • Why you need to take a pro-active role in an ergonomics program (before it's too late) • Common myths about ergonomics (and what to do about them) and a LOT more. Don't fall behind - get up to ergonomic speed today. . . . keep reading
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AUDIO INTERVIEW: Terry Marks of Tmarks Design
Terry Marks, principle of tmarks design is one of the best and most innovative designers working in the industry today. Listen in as you hear Terry discuss: The most important person you need to deal with when seeking clients - Why Terry is inspired by Comic books - The 2 things you MUST know if you are to become a successful designer - What Terry did and recommends when seeking and securing a top-notch design position and a whole bunch more. . . . keep reading
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Audio Interview: Jeff Fisher
Jeff Fisher of LogoMotives, has designed logos and created identities for over 25 years. Clients have included one-person entrepreneurial companies, educational facilities, non-profits, government agencies, professional sports teams and major international corporations. Listen in as Jeff shares: The #1 skill you need to understand to succeed • What surprising marketing methods work best for designers • Should designers blog? why and why not • What 1 thing you need to be doing at all times as a designer - and a whole lot more. . . . keep reading
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Audio Interview: Jon Wippich of Dotzero Design
Dotzero is a small company specializing in high end brand and collateral design. The studio's partners, designers John and Karen Wippich, founded Dotzero in their swanky basement in 1999. Listen as Jon shares: How fine art activities can push your designs into new, bold areas • Listen to Jon discuss his pricing philosophy and how it works for Dotzero • Why the number 1 is the worst number in business • Why attending local events can be a bigger advantage than attending major conferences . . . keep reading
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Audio Interview: Armin Vit of Under Consideration
Under Consideration and former Pentagram (New York) designer Armin Vit talks about life as a design professional and for working for one of the most prestigious design firms in the world. He'll share: How staying away from design magazines can improve your design • The secrets that top Pentagram designers know that give them the edge • How to apply design principles to take on all sorts of "non-traditional" design projects • Why "being creative" can actually stall your design projects and more. . . . keep reading
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Audio Interview: Kelly Kaminski of G.R.I.P.
Kelly is co-founder and principal of Grip, a design firm in Chicago's Wicker Park. She serves as creative director, leading a team of talented designers and creating a multitude of effective, award-winning communications. Listen as Kelly shares: What the pros and cons of partnerships in a design firm • The one critical component of design you need to know • How to prepare for a successful design career • How "risk taking" as a new designer can really separate you from the competition and much more.
. . . keep reading
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AUDIO INTERVIEW: Interview with Direct Marketing Superstar Designer, Lori Haller (56:02)
Lori Haller, principal of Shadow Oak Studio, has been a graphic designer for 20+ years, creating successful direct mail packages for a wide variety of industries and clients. Lori's client list reads like a who's who of the direct marketing industry including, Agora Publishing, Boardroom, Inc, Healthy Directions, The Motley Fool and Soundview Publishing, Forbes, and INTUIT.
. . . keep reading
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Audio Interview: Adam Rowe of eRowe Design
Listen in as Adam Rowe, founder and Creative Principal of erowe design in Del Mar, CA., an 8 year old strategic visual communications firm specializing in corporate communications shares: How to "let go" of control of the design process in order to produce strong and focused designs • The way "you should" start a graphic design business to give you the greatest opportunity for success • An extremely successful and "proven" method for promoting yourself and your business • How to tap into the economic power of your local community . . . keep reading
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Audio Interview: Shelley Paulson of Summerset Studio
Shelley Paulson is the Owner/Creative Director of Summerset Studio, a creative services firm. Shelley excels in creating clean, original, refreshing designs for a diverse client base. Listen as Shelley talks about: Is working for a small design company the best strategy before opening your own design business? - The magic percentage to know if you are pricing to low - Why we need to be inspired on a regular basis - Hear Shelley on whether it is wise to specialize or not and much more. . . . keep reading
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Audio Interview: Cheryl Roder-Quill of angryporcupine*design
Download and listen now to one of the best in the Graphic Design business working today, Cheryl Roder-Quill of angryporcupine*design, in this revealing MP3 Audio interview. Learn: • How to do "Selective Marketing" to immediately increase your graphic design profits • How to balance a successful creative career and family as a female graphic designer • How improving your "hand skills" can lead your design business into new markets
. . . keep reading
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